The survey indicates that companies are embracing web 2.0 technologies to realize potentialy higher values of Internal & External Objectives.


Managing Knowledge – 83%
Fostering Collaboration across company – 78%
Enhancing Company Culture – 74%
Improving Customer Service – 73%
Acquiring New Customers in Existing Markets – 71%
Training – 71%
Developing Products or Services – 67%
Achieving Better integration with Suppliers – 62%
Tapping Network of Experts – 57%
Internal Recruiting – 53%
Getting Customer participation in Product Development – 53%
Letting customers interact- 53%
Lowering Purchasing Costs – 43%
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